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The Neighborhood Pros

Roofing mailer Cincinnati

Direct mail built for Cincinnati roofers

One roofing company per card per zip. 10,000 homes hit on the same day. Track every scan. No lead-buying, no shared inboxes, no race to a $50 click-cost.

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One roofer per card per drop. Period. Your competitor is locked out.
Trackable QR with scan analytics — see exactly when calls came from the mailer vs your other channels.
Storm-season mailers, off-season tune-up campaigns, insurance claim co-marketing — pick the angle.
Mail your real phone number. No third-party call tracking that strips your reviews and SEO.
USPS EDDM mailing list — every homeowner on the routes you pick. Not rented, not scraped.
How we're different

Made for neighbors, by neighbors.

16pt gloss — top-of-the-line
Premium heavyweight stock, high-gloss finish. Your ad shows up feeling like the real thing.
Printed in Cincinnati, in-house
Made locally by a small, independent business that gets what it takes to grow — because we’re doing the same thing.
No design work needed
Upload your logo and we design a simple, tasteful ad that fits the campaign. One-click approval and it’s done.
Running now + booking future months
Active campaigns shipping today. Future months filling up — reserve now for the neighborhoods and timing that fit your season.
No renewal traps
Every slot is a one-time purchase. No auto-renew, no hidden subscription. Pay once per campaign, period.
Industry exclusivity
One HVAC, one roofer, one plumber per card. You never share with your direct competitor.
Do the math

One $600 slot. Reach 10,000 homeowners.

Industry response rates and your average ticket, projected. No guesses — these are the same benchmarks USPS publishes for EDDM.

$50$20,000
Benchmarks: 0.5–2% EDDM response rate (USPS avg), 20% estimated close rate for hvac. Conservative to strong-offer range.
Projected return on $600
$3,500–$14,000
in revenue, one mailing.
50–200
Leads
10–40
Jobs
483%–2233%
ROI
Even at the low end, 10 hvac jobs at $350 = $3,500. The slot pays for itself before the week is out.

Common questions

Cincinnati business owners ask

When should a roofer actually mail?

Two prime windows for roofing in Cincinnati: late March through early May (spring inspections after winter ice damage and prep for storm season) and August through October (after summer hail/wind events, before winter shutdown). Booking a 6-month commit covering both windows is the highest-leverage play. We can also schedule a one-off drop in the 24–48 hours after a major storm event if your campaign is pre-approved.

I already buy roofing leads from HomeAdvisor / Angi. Is this redundant?

Different funnel. Lead-buying platforms charge $40–$200 per lead and the lead is sold to 3–5 roofers simultaneously. EDDM lands a single, exclusive ad in 10,000 mailboxes. The card sits on the fridge for weeks; calls come in long after the drop. Roofers we've talked to use both — leads for immediate pipeline, EDDM for top-of-mind brand awareness when a homeowner spots a missing shingle six months later.

What's a realistic response rate for roofing direct mail?

Industry benchmarks put roofing EDDM at 0.3%–1.5% response. On 10,000 homes that's 30–150 calls per drop. Roofing close rate runs 5%–10%, so figure 1.5–15 booked jobs. At a $8,500 average ticket, the math typically clears the slot cost on the first job.

Can I run a "free roof inspection" or "storm damage assessment" offer?

Yes. Six offer types are supported (percent off, BOGO, free-with-purchase, dollar off, limited-time, CTA-only) and the offer text is part of the ad design. Most roofers run "free inspection" or "free estimate after storm damage" as the call-to-action, with a deadline date for urgency.

How much does a roofing slot cost?

Medium slot (3"×4") runs $600–$750/month. Large/Double (the prime placement, 4"×6" or wider) runs $1,200–$1,500/month. Featured cover (the hero spot on both sides — biggest visibility) runs $2,200/month. Multi-month discounts kick in at 3, 6, and 12 months. Annual prepay earns an additional 5% off.

What about the GAF / CertainTeed certifications and licensing details — should I include them?

Yes, on Large or Featured slots. There is room. On smaller slots we typically lead with a single certification badge (the most recognized one for your area — usually GAF Master Elite or CertainTeed SELECT ShingleMaster) and the offer. Including too many trust signals on a small slot dilutes the call-to-action; better to put one badge boldly than three small.

No auto-renew, ever

Ready to be on the next card?

One business per industry per ZIP. First reserved, first locked. Every slot is a one-time purchase — no auto-renew, no surprise re-bills.

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